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WHAT IS MEDERA?
Medera is a 100% Australian-made herbal product dispensary based in regional Victoria. We specialise in producing high quality, organic herbal wellbeing products such as skincare, powdered beverages, capsules, and herbal teas. We emphasise purity, effective dose, and bioavailable forms of herbs and nutrients to delivery a truly holistic and potent selection of wellbeing products.
OUR APPROACH
SYNTHETIC FREE
Our approach is based on purity, sustainability, and responsibility. Every single Medera product is an original, naturopathic formula, created out of the need for safe and organic wellbeing products.
We strictly avoid the use of synthetic preservatives — our products are proudly preservative free. We never use artificial colours, flavours, or sweeteners. We do not attempt to mask the smell or taste of the herbs with synthetic fragrances and flavours, and instead work with natural fruit extracts and essential oils to complement the plant aromas.
FROM SERA (THE FOUNDER)
THE BACKSTORY
I started Medera because I felt there was no wellness or beauty brand that I could really trust. It was easy to find products marketed as "natural" and "organic", but after inspecting the ingredients, I found that many of my health and wellness products contained ingredients that were, quite frankly, not healthy! When I started learning about why many unsafe ingredients are included in cosmetics and fillers in supplements — I realised that there was a much safer and smarter way of formulating self-care products. Not just for myself, but also for my family.
FROM SERA (THE FOUNDER) CONTD.
medera now
With a Bachelor Degree in Health Science (Naturopathy) and over 10 years experience working with medicinal plants and supplements, I am the proud founder of Medera's range of skincare, herbal tea formulations, capsules, and powdered beverages.
I choose these ingredients based on bioavailability, safety, scientifically researched efficacy, environmental sustainability, and purity. Medera's products are the result of years of research and experience in plant extraction, distillation, and product formulation.
I am proud to say that our skincare and haircare are made to EWG standards, and our supplemental products are made with traceable ingredients that are rigorously tested for purity and potency.
OUR PROCESS
OUR LABORATORY
Every product sold at Medera Apothecary is handmade in our laboratory in regional Victoria. We uphold the highest standards in manufacturing practices. We proudly produce all the herbal extracts used in our skincare products using distillation techniques, and source our supplemental herbal extracts from traceable sources, and are rigorously tested for purity and potency.
Medera primarily uses "whole plant" extracts — which means we very rarely use isolated compounds. We believe that the unique composition of compounds in each and every plant specimen is part of the efficacy of the extract, and we prioritise using whole plant extracts over isolated compounds.
sustainability
INGREDIENTS & PACKAGING
Medera products are packaged in high-quality miron glass jars. Miron glass prevents light from penetrating the glass, therefore protecting delicate herbal compounds from degradation by light and heat. This keeps your Medera product for longer and allows you to lovingly reuse the jar in your home.
We strive for the highest standards in sustainability. We do not use plastic wrap, sticky tape, or other single-use plastic in our packaging. We are always searching for new and inventive ways to be more sustainable in our process, our packaging, and beyond.
Medera provides a comprehensive ingredient database so that our customers can track the source of our ingredients, as well as understand the reason each ingredient is used in a product. In this way, we are working towards a more sustainable and informed future for herbal medicine and self-care.
Questions?
Got questions or want more information about Medera products? We're here to help! Someone from the Medera team is available via email from Sunday to Friday, 9am-5pm.
Got questions about orders and shipping? Head to our FAQ page for quick answers.
Otherwise, leave your contact information below and someone from our team will be in touch shortly.
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